A graduate role managing Raycon’s email, SMS, and post-purchase marketing campaigns to optimize customer retention, drive engagement, and support cross-functional marketing initiatives.Mission:We’re on a mission to make Raycon the most loved electronics brand in the world where every product feels joyful, effortless, and personal. We’re hiring a Marketing Associate to power up how we connect with millions of customers across email, SMS, and post-purchase experiences. You’ll help shape the lifecycle journey, unlock new insights, and elevate our customer retention game.Growth:Profitable with 5M+ customers and expanding across global markets through sharp performance and loyal audiences.Compensation:Competitive base salary with progression opportunities based on performance.Team:Reports to our CRM Manager. Works closely with Marketing, Creative, E-commerce, and Customer Experience.Why Now:Raycon is entering its next growth chapter—moving from a high-velocity DTC brand to a globally recognized lifestyle electronics company. With scale comes the need for sharper CRM strategies and stronger customer connections. This is a hands-on role for someone who wants to build, test, learn, and grow quickly.You’d Be a Fit If You:Are a recent graduate with 0–2 years of experience in marketing, CRM, or e-commerceHold a degree in marketing, communications, business, or a related fieldLove data but think creatively. Left brain meets right brainHave experience or familiarity with tools like Klaviyo, Attentive, and ShopifyKnow how to pull insights from customer behavior to improve engagementAre curious, self-driven, and have high attention to detailCommunicate clearly and work well cross-functionallyAre scrappy, energetic, and excited to take ownershipKey Responsibilities:Lifecycle Marketing: Manage lifecycle segments and implement tactics across email, SMS, and post-purchase touchpoints to drive retention and lifetime valueCalendar Execution: Own the CRM calendar—code, test, and deploy weekly email/SMS campaigns in collaboration with creative and merchandisingTrigger Optimization: Maintain and optimize automated flows and transactional messages in partnership with the e-commerce teamAcquisition Support: Drive list growth through smart, data-driven capture tactics across site and landing pagesPerformance Tracking: Monitor KPIs like open rate, CTR, CVR, and CLTV, and translate findings into actionable insightsCX Alignment: Ensure seamless customer experiences by aligning CRM with site experience and customer service goalsCross-Team Projects: Assist with marketing operations and CRO initiatives that impact CRM performanceWhat Success Looks Like:Increased customer retention and repeat purchase rateImproved campaign performance across key metricsCRM systems are efficient, automated, and constantly optimizedCalendar execution is reliable, fast, and brand-alignedYou've contributed to creative and strategic wins across lifecycleWhy Work at Raycon:Impact: Your work directly influences how millions engage with the Raycon brandOwnership: You’ll own core channels and see the results of your ideasGrowth: We're invested in your learning and career trajectoryTeam: Grounded, ambitious, and kind coworkers who GSDCompany Values:Customer FirstThink BigRaise the Bar Every DayGSD: Get Sh*t DonePerks and Benefits:50% team discount on Raycon products$1,500 annual L&D stipend + $200 for cultural eventsTeam events, March Madness bracket, and more
Posted 14 days ago
