THG Ingenuity

Create, edit, optimize, and publish SEO-focused digital content for global brands while managing CMS platforms, ensuring compliance, and analyzing content performance.About THG IngenuityTHG Ingenuity is a fully integrated digital commerce ecosystem, designed to power brands without limits. Our global end-to-end tech platform is comprised of three products: THG Commerce, THG Studios, THG Fulfilment. Each represents a single, unified solution, overcoming challenges and taking brands direct-to-consumer. Our client portfolio includes globally recognised brands such as Coca-Cola, Nestle, Elemis, Homebase, and Proctor & Gamble.About THG IngenuityTHG Ingenuity is the technology and commerce division of THG, built to power the world's most ambitious brands. Our proprietary end-to-end platform brings together technology, data, digital marketing, fulfilment, and creative services - giving brands everything they need to grow globally, without limits.We work with leading global names including Nestlé, Procter & Gamble, and Walgreens Boots Alliance, alongside THG's own market-leading brands such as Myprotein and Lookfantastic. With a team of people worldwide, we move fast, hold ourselves to a high standard, and give people real ownership from day one.About the RoleThe Content Executive is a hands-on role within THG Ingenuity's Content team, responsible for writing, editing, and publishing high-quality content across client brand websites and digital channels.This role covers content for a wide range of clients across sectors including Beauty, Healthcare, and Technology, with a significant proportion of clients operating in Beauty. You'll interpret content briefs and produce accurate, on-brand copy that reflects each client's tone of voice, style guide, and publishing standards, while applying SEO and EEAT best practice to support organic performance.You'll work within client CMS platforms to manage the full content lifecycle - from drafting and proofreading through to publishing - and will build strong working relationships with internal teams and external stakeholders. Given the number of clients operating in regulated industries, an understanding of compliance requirements is an important part of the role.Key ResponsibilitiesContent Writing & EditingWrite and edit content in line with brand guidelines, tone of voice, and client style guides.Interpret content briefs and translate requirements into effective, accurate, and engaging content.Proofread all content thoroughly, with strong attention to spelling, grammar, and accuracy before publishing.Follow established formatting standards and publishing processes to ensure consistency across client sites.SEO & Content PerformanceApply EEAT and SEO principles - including keyword optimisation, meta data, and internal linking - to support content visibility and performance.Use SEO tools such as SEMrush, Ahrefs, Google Search Console, and Google Analytics to inform content decisions and monitor results.Analyse and communicate content performance through reporting, identifying opportunities for optimisation.Stay aware of AI-related industry trends - including AI search, AI overviews, and GEO - and their impact on content strategy. CMS & PublishingManage content within CMS platforms, ensuring accurate set-up, formatting, and publishing.Apply understanding of HTML and web publishing best practice to ensure content displays correctly across devices.Use supporting systems to manage content operations and requests.Use AI tools responsibly to support content creation and productivity, in line with brand and quality standards.Stakeholder & Workload ManagementBuild and manage relationships with internal and external stakeholders, understanding and delivering against their content requirements.Prioritise workload and manage multiple deadlines, adapting to changes in a fast-paced environment.Work closely with SEO, brand, and account teams to ensure content is delivered accurately and on time.Compliance & QualityMaintain a strong commitment to content quality and accuracy across all work produced.Apply an understanding of compliance requirements when producing content for clients in regulated industries.What We're Looking ForDegree in English, Journalism, Communications, Marketing, or a related discipline.Excellent written English, with exceptional spelling, grammar, and proofreading skills.Ability to write and edit content in line with brand guidelines and tone of voice.Ability to follow style guides, formatting standards, and publishing processes.Strong attention to detail and commitment to content quality and accuracy.Good understanding of EEAT and SEO principles, including keyword optimisation, meta data, and internal linking.Experience managing content within a CMS.Ability to interpret content briefs and translate requirements into effective content.Confident managing relationships with internal and external stakeholders.Understanding of HTML and web publishing best practice (desirable).Experience working in regulated industries and understanding of compliance (desirable).Familiarity with Microsoft Office - particularly Excel - and collaboration tools such as Teams and SharePoint.Experience using SEO tools such as SEMrush, Ahrefs, Google Search Console, and Google Analytics.Experience using AI tools and AI-assisted content responsibly, with awareness of industry trends such as AI search, AI overviews, and GEO.Knowledge of and interest in key client sectors such as Beauty, Healthcare, and Technology - genuine interest in Beauty is a strong advantage given the volume of clients in this sector.

Posted 12 days ago

Paid Media Executive role at THG Ingenuity focused on planning, managing, and optimising paid social campaigns across Meta and TikTok while collaborating with ecommerce, SEO, CRM, and creative teams to drive digital marketing performance.About THG IngenuityTHG Ingenuity is a fully integrated digital commerce ecosystem, designed to power brands without limits. Our global end-to-end tech platform is comprised of three products: THG Commerce, THG Studios, THG Fulfilment. Each represents a single, unified solution, overcoming challenges and taking brands direct-to-consumer. Our client portfolio includes globally recognised brands such as Coca-Cola, Nestle, Elemis, Homebase, and Proctor & Gamble.THG Ingenuity is a leading ecommerce and technology business, powering some of the world's most recognised brands. Our Paid Media team sits within our Commerce division, working closely alongside Ecommerce, CRM, SEO, Content, Affiliates, Social Commerce and Studio's. We operate at the intersection of digital acquisition, commerce strategy, and creative execution, helping brands scale their online presence through data-driven campaigns and high-performing content across global digital platforms. We're looking for an ambitious, creative, and detail-oriented Paid Media Executive with a passion for paid social to join the team and support the delivery of high-performing paid media campaigns across our portfolio of brands. Whether you have 1–2 years of hands-on industry experience or you are a highly motivated graduate with a strong portfolio of social content, this is an excellent opportunity for someone looking to build a career in digital marketing, ecommerce, and creative strategy within a fast-paced, high-growth environment.Success in this role requires a blend of analytical thinking, attention to detail, commercial awareness, and a strong understanding of what makes creative content perform on social media. The RoleAs a Paid Media Executive, you will support the planning, execution, optimisation, and reporting of Paid Social campaigns across multiple brands, with a strong focus on platforms like Meta and TikTok.As part of the Commerce team, you will collaborate closely with neighboring channels - including SEO, Content, Affiliates, Social Commerce, CRM, and Ecommerce to deliver fully integrated, multi-channel strategies. You will work collaboratively to ensure campaigns are executed accurately, budgets are managed effectively, and creative assets are continuously optimised for maximum performance.This role uniquely combines campaign execution with creative collaboration, allowing you to influence ad creatives, analyse performance data, and build a comprehensive foundation in modern digital commerce.Key ResponsibilitiesSupport the end-to-end planning, setup, launch, and optimisation of paid social campaigns (primarily Meta and TikTok) to meet brand and performance objectives.Collaborate closely with wider Commerce functions, including SEO, Content, Affiliates, and Social Commerce, to align strategies and maximize multi-channel synergy.Partner with studio teams to brainstorm, brief, and develop high-performing, mobile-first ad creatives, including video and static assets.Utilise basic creative skills to adapt, edit, or iterate on existing content (e.g., cropping, overlaying text, or assembling simple video edits) to test different creative hooks.Conduct continuous testing of ad creatives, formats, copy, and audiences to identify optimization opportunities and drive efficiency.Monitor campaign budgets, bids, and performance daily, ensuring maximum ROI and delivery in line with commercial targets.Conduct strict quality assurance checks across all campaigns, tracking URLs, and ad copies to ensure error-free execution.Produce regular performance reports and provide clear, data-led insights and creative recommendations to internal teams and brand partners.Stay highly attuned to social media trends, platform updates (especially Meta and TikTok features), and competitor activity to keep our creative approach fresh and innovative.About YouWe're looking for someone who is:Passionate about digital marketing, ecommerce, and particularly the power of paid social media.A mix of analytical and creative - you love looking at numbers but also have a natural eye for what makes an engaging piece of social content.An efficient working style with a keen interest in AI Excited about cross-functional collaboration and learning how paid media interacts with other channels like SEO, Content, Affiliates, and CRM.Highly organised with strong time management and prioritization skills.Detail-oriented with exceptionally high standards of accuracy and quality when setting up campaigns.Commercially aware and interested in how creative ad variants directly drive business and sales performance.A strong communicator who can clearly explain performance metrics and collaborate effectively with creative designers.Proactive, accountable, and eager to test new ideas in a fast-paced environment.Skills & ExperienceEssentialStrong analytical and problem-solving skills, with a comfortable grasp of tools for reporting.A strong creative eye and an understanding of what drives engagement and conversions on social media platforms.Excellent attention to detail and strong written communication skills (for writing ad copies and briefs).Ability to manage multiple priorities, budgets, and deadlines effectively.Strong interpersonal and collaborative relationship-building skills.Desirable1–2 years of hands-on experience managing paid social campaigns (Meta Ads Manager, TikTok Ads Manager).Experience with basic creative tools (e.g., Canva, AI creative tools...).Understanding of how Paid Media integrates with broader digital channels (CRM, SEO, Affiliates, and Social Commerce).Experience working in an ecommerce, D2C retail, or agency environment.Familiarity with web analytics tools (e.g., GA4) and digital marketing attribution models.

Posted 19 days ago